Category Archives: Comic Promos

THE MiGHTY MARVEL CHECKLiST: WEEK 20

SATURDAY 10th DECEMBER 1988

Bambos Georgiou brought us his first full cover for this week’s The Real Ghostbusters. He’d taken over from Lew Stringer on the Blimey! It’s Slimer strip but I’d forgotten all about his other contributions to the comic. Across the way Art Wetherell and Stephen Baskerville brought us the latest Transformers and Action Force cover with the trademark Marvel UK stippled background they used so much across their range at the time.

Inside, Bambos’ humour strip had grown to a full page as the green glob’s popularity continued to soar. Through this comic, Marvel Bumper Comic, It’s Wicked and his own monthly he soon became something of a mascot for the publisher, despite not being their property. This is one of those unique issues when the strips and prose story form part of a larger tale. Despite the somewhat simplistic cover, it’s also one of the better issues from the early days of the run.

There’s more travelling back to an adventure from a millennia ago to add previously unknown backstory to Optimus Prime and Megatron in their main strip this week, and ol’ Megs finally gets his own A-Z page to mark the occasion. Elsewhere, a Transformers torch is advertised. It doesn’t actually transform, unless you count it alternating between being lit up and not being lit up as a transformation! What else was on the menu this week?

Apart from what we’ve already covered above and in last week’s checklist the only other entry is the latest issue of the now-fortnightly Thundercats. The previously epic-sounding storylines we’d read about in the checklists seem to have been permanently replaced by ones with somewhat lesser stakes for the characters.

Last week the Marvel Bumper Comic advert hinted at content relating to two recent cinema releases, namely Who Framed Roger Rabbit? and Willow. Fans of the latter had more to celebrate this week with the news of a full comics adaptation of the new movie starring Val Kilmer, Joanne Whalley, Warwick Davis and the brilliant Jean Marsh.

Believe it or not I’ve never seen the film! It’s one of those childhood fantasy movies I always felt I’d missed out on and in recent years I’ve been correcting that (I saw Labyrinth fully for the first time just two years ago) and having seen enough clips of Willow when I was a child, and with such a stellar cast, it’s about time I added it to my Christmastime movie marathons. No, it’s not a festive film but it’s the perfect time of year for such childhood movies, isn’t it?

There’s no checklist next week but don’t fret, it’ll be back just in time for us to reminisce about those special Christmas issues we always looked forward to so much. But first, next week there’ll be another fun one-page strip advert, this time for one of the main comics from this checklist series and it’s a good one. So be here for that in seven days. That’s just enough time for you to get through your third packet of mince pies.

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WEEK 19 < > WEEK 21

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THE MiGHTY MARVEL CHECKLiST: WEEK 19

SATURDAY 3rd DECEMBER 1988

As more and more houses on our streets put their decorations up and the ice over the railway bridge made walking to school an adventure, Marvel UK kept my friends and I warm with the latest issues of The Real Ghostbusters and The Transformers and Action Force, with covers drawn by Dougie Braithwaite with Dave Hine, and Stephen Baskerville respectively.

In #195 of Transformers it comes to light that centuries ago two Autobot cassettes (how 80s) crash landed on Earth with important data about an incoming threat. They were found by a pirate ship’s crew which later sank and that’s why the Decepticons have now built their tropical island (their disguised space craft) in this area as they hunt for the cassettes. This feels like a live-action movie plot, flashing back in time to add a previously unknown plot line. It’s great fun!

A reader also asks is he’s too old to read Transformers, Action Force, Death’s Head and Dragon’s Claws. Little could that 18-year-old have known how these comics would remain treasured for decades. The Real Ghostbusters’ readers are asked to help them save the world with a toy product recall (too much lead in a Ghost Pen Light) and Spengler’s Spirit Guide details lesser known vampires such as Dracula’s gullible brother who was killed with Perrier. How could Marvel top that? Let’s check the checklist.

Dragon’s Claws #7 is probably my favourite issue. It definitely highlights my favourite character. Mercy had the most interesting background of all the Claws with a determination to end corruption and bring down those who think they’re above the law (very ‘Knight Rider‘). Having a copycat on the loose is a great way of getting to know Mercy’s character, and this issue more than any makes me mourn the premature cancellation of the comic; there’s so much potential in Mercy and this only scratches the surface.

Action Force Monthly #7 is the same issue as last week and the Claws needn’t have felt too put out not being the ‘Don’t Miss’ comic, they’re the stars of that one too! After a certain mechanoid guest starred in Dragon’s Claws two months previous it was time for them to return the favour (and hopefully bring across more readers) for Death’s Head’s sophomore release. It’s a brilliant issue and reads like a funny buddy cop movie from the 80s. So yes, it deserved its position on the checklist.

The only new comics advert this week is rather basic but the cover to the latest fortnightly Marvel Bumper Comic was enough to whet the appetite. Did these movies have strips inside or written articles? Maybe we’ll find out at a later stage on the blog? Hopefully, because I’d love to collect this series eventually. I do remember owning a Bros. special from Marvel UK (for some reason) and it contained comic strips. Bad comic strips, mind you.

Did you collect The Marvel Bumper Comic? I think I only ever had the Holiday Special which started it all off. Do you think it’s worth collecting? For now though, it is but a pipe dream. However, we’re now well and truly into this year’s seasonal posts on the blog so there’s plenty to keep me busy and my wandering hands away from overpriced eBay auctions. More checklist fun next week including an advert for a movie adaptation to one of the above. More in seven days as per usual.

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WEEK 18 < > WEEK 20

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THE MiGHTY MARVEL CHECKLiST: WEEK 18

SATURDAY 26th NOVEMBER 1988

The decorations are up and Christmas on the OiNK Blog has well and truly begun, and part of the season’s line up is no less than half a dozen Mighty Marvel UK Checklists, including one full of seasonal joy. First up though, fun stories and a… um, summer holiday.

In The Transformers and Action Force, Club Con begins. It’s another much-mocked storyline but again I found it fun and imaginative. The Decepticons have built a tropical island on top of their submerged base and they end up blasting into space with Buster Witwicky on board. This was the first time I’d seen the Seacons on this Bob Budiansky and Kevin Nowlan US cover and as a lover of everything aquatic I thought they were brilliant, even if the squid one did look daft in hindsight.

Anthony Williams and Dave Harwood provide the cover to The Real Ghostbusters and, talking of imaginative, the stories include Janine and Egon on a date and Janine’s pissed off voice shouting in frustration at a ghost actually busts it, and then we find out Slimer pretends to haunt somewhere for his friends when jobs and income are rare! What else did Marvel UK conjur up for us this week 37 years ago?

The Captain Britain trade paperback may have been on sale for a couple of weeks already but that didn’t stop it from taking the big spot. A bit of a blow to the new comics released this week? Not really, there was a promotional signing coming up at, you guessed it, Nostalgia & Comics. I’ll also assume the new Action Force Monthly would’ve been the one not to miss last week if we’d had a checklist, especially with that collection of talent producing it.

The new-look fortnightly Thundercats seems to have taken a leaf out of The Real Ghostbusters’ book if this issue’s contents is anything to go by. Speaking of comics aimed at slightly younger readers, I’ve commented before about the lack of strip information in the checklists for Flintstones and Friends and the annual’s advert seems to highlight that further. Less a comic book and more an activity book? Well, maybe it kept its readers in bed with their stockings a while longer.

I have to say the adverts for the Action Force annuals always made them look just as exciting as those in the Transformers’ series. Why I never asked for any of these books when I was enjoying the back up strip in Transformers is beyond me. Maybe it’s something I should look into for the blog in the future? I’m really loving the Skybound box set and I’ve wanted to see more of the UK content since reading the few issues of their weekly when they crossed over with the robots. Who knows. This advert definitely has me thinking about it.

We move into December itself next week and there’ll be details of some of Marvel UK’s monthly offerings for the festive season. They may not have had snow on their logos but that didn’t mean they weren’t just as special. See you then.

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WEEK 17 < > WEEK 19

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YULETiDE YEARNiNGS: ADVERTiSiNG ANNUALS

Around September time back in the 80s my local newsagent would bring out a huge table to began displaying that year’s annuals. I remember this being really exciting and I’d flick through the ones I’d already asked Santa for, impatiently waiting to get my hands on them on the morning of 25th December. For those three months I’d drool over that table (figuratively speaking only, don’t worry) and we couldn’t escape them at home either, with a plethora of adverts appearing in our comics. The Christmas hype had begun. With the Annuals section of the blog well under way now, I’ve decided to take a look at all of the adverts relating to them I could find in my collection.

1984

As a kid I only started buying comics toward the end of 1986, so any adverts before then are from my now complete Transformers Marvel UK collection and I’m surprised to see only one amongst the issues from 1984. The heading may be awkwardly placed but it’s a wide range from the publisher, including everything from Culture Club (“Karma, karma, karma, karma, Karma chameleon”) to The Fall Guy (“It’s only hay, A-hey-hey!”) via the BMX craze, the short-lived Manimal and, erm, the S.A.S.?

I do remember watching Fraggle Rock early Saturday mornings and my vocal impression of Roland Rat was always awful but that never stopped me from annoying people with it. For blog readers the obvious point of interest here is the Knight Rider Annual, the second in a series of five. It was reviewed a couple of years back and I’ve even interviewed its artist, David ‘V for Vendetta‘ Lloyd on the blog too. In fact, the fourth edition will be here a fortnight from today, on Friday 19th December.

1985

Speaking of coming up on the blog this year, in 1985 the first Transformers Annual appeared in shops exactly one year after the debut of the comic. Strangely, this momentous occasion wasn’t marked by any adverts at all, just one brief mention in #37 on 23rd November. It doesn’t say much either, however it does mention the first story to feature the Insecticons, which would’ve been enough for young fans to get frothing at the mouth.

The Transformers at Christmas 40th anniversary posts return this year for their second outing and in fact that’s the very reason for the post you’re reading now. Marvel UK’s Transformers had seven annuals altogether and they’re very fondly remembered. They’ll be taking prime position on Christmas Day every year with a full review. This post marks the occasion of these books joining us, they feature predominantly and many of these ads have been taken from the pages of said comic.

1986

Moving on to 1986 and Marvel finally began to take the importance of advertising these books to their young readers seriously. With other successful comics to plunder for the Christmas market the Transformers weren’t alone anymore,  joined as they were with legendary Marvel stalward Spider-Man, his co-stars the Zoids (Spider-Man and Zoids was the oddest combination comic yet somehow it worked) and newest hot toy and cartoon franchise, those Thundercats.

These ads were also broken up into half-pagers to be squeezed in wherever they could across the publisher’s range. It was a huge step up from previous years. Although, I must admit when I was reading Transformers for the blog’s real time Instagram read through and I came across this advert I did a bit of a double-take and had to check if this was the right image, it’s not that much different than the previous year’s Transformers Annual.

1987

All Transformers Annuals after that would have very different, stand out covers but surely no annual stood out as much during 1987’s final months as OiNK’s first book. I can remember the teases of that fantastic image all summer during 1987 and the final reveal was hilarious, never mind seeing it in its shiny glory in the shop for the first time. There’ll be a special post on Thursday 8th December featuring that cover, when I’ll be speaking with photographer Ian Tilton about the original back cover and what happened when he went to get the photos developed.

On the Fleetway Publications side there was nothing of comparison cover-wise, although the Big Comic Book’s shear size made up for that. More impressive were the covers for Marvel’s lot, with Action Force (G.I. Joe) joining Thundercats and their top-seller, Transformers. However, it’s only now I realise they were quite a bit more expensive (for the time) than the Fleetway books, despite having fewer pages (Fleetway’s had 112 pages, with 84 for OiNK and 256 for BCB, Marvel’s had 64). Well, they were licenced I suppose, and as kids we never felt short-changed with the amount of stuff crammed into them.

1988

This was the biggie. 1988 was a huge year for comics in the UK, even if a lot of the new titles released didn’t last that long. Nevertheless, it still meant a bumper crop of annuals were produced for that holiday season and the vast array of advertisements, particularly across Marvel UK’s range, reflected this. But we’ll begin with Fleetway again and the second (and sadly final) OiNK Book. A fantastic J.T. Dogg cover almost made up for the reduction in pages to 64, which was all the more disappointing when the comic had 48 pages in every monthly issue by that time.

Their group advertisement from the back page of the last OiNK is a rather different mix of books compared to the previous year’s. Buster is conspicuous by its absence and then there’s the addition of annuals you’d assume would’ve been more Marvel UK’s bag (such as SuperTed and Maple Town).

This was the year Marvel really went to town on their promotions. In 1988 group advertisements were accompanied with full-page promos for individual annuals and I’ll begin with the two that bring back the most memories for me, The Transformers and The Real Ghostbusters. Having only just started collecting the former with its Christmassy Winter Special in mid-November this was my very first Transformers Annual, and as for Dr. Venkmen etc. 1988 was the year they arrived in the UK and I had been swept up in it all.

I have so many fond memories of that Real Ghostbusters Annual. You ever own something that just takes you right back to your childhood when you see it in front of you? I was obsessed with the cartoon, comic and toys for a few years and I remember this book surprising me with just how fantastic it was. Would it live up to that now or is it best to reminisce? We’ll find out on Thursday 4th December when The Real Ghostbusters join us for an annual read through for four Christmases. I’ll admit I’m excited at the prospect of this one!

Another book that brings back plenty of childhood memories is the Visionaries Annual. The comic had already been cancelled by this stage so it didn’t get its own advert but it was a part of a group ad and a special page in The Transformers, featuring the annuals relating to it and the two comics that had merged into it at different points. The main strip in the Visionaries book may have been a reprint but as I hadn’t known there’d been a comic it was all new to me and a huge surprise to receive that Christmas (and the next, because my newsagent also sold it the following year and my parents bought me it again thinking it was a new book).

The Real Ghostbusters were grouped in with the lighter-hearted annuals such as Count Duckula. The Marvel Super Heroes didn’t have their own comic in the UK but there were always various  Spider-Man and Hulk comics now and again. Finally, The Flintstones comic must’ve been more popular than I gave it credit for because its annual got its own promo too.

1989

In contrast, the following year Marvel only ran one advert for their entire range, which is a shame because that Transformers book was superb and there are some fantastic covers here that should’ve been shown much bigger (although the Indiana Jones cover seems to be phoning it in). I never knew there was a Dino-Riders annual! I only had one or two of the toys but I did see some episodes of the cartoon (I think one was packaged with a toy?) and enjoyed it. They joined a league of potential obsessions for me that never played out because they weren’t around for long.

1990

In 1990 a whopping 22 annuals graced the shelves from Marvel UK, featuring a mix of ongoing comics, cancelled titles, original nursery books, licences and a few characters who appeared in anthology comics given room to breathe in their own publications. It was also the first time G.I. Joe’s annual was given the proper international name after Hasbro’s relaunch of the brand, and a few years after their TV show was cancelled I was surprised to see Hannibal, Face, B.A. and  Murdock make a reappearance.

Spider-Man fans were in for a treat too with his usual appearance in the Marvel Super Heroes Annual and his own book. Over the next year or two he’d also get his own UK comic again after a lengthy hiatus. Transformers and G.I. Joe also got their own joint ad which had a good idea behind it but not exactly the most exciting of executions. Oh well, at least they got something this year I suppose.

1991

We move into our final year. Not necessarily the last for annual adverts but it’s the last for those in my comics collection (after this year it’s all Dark Horse International comics on my shelves who didn’t publish annuals) and Marvel UK came up with an overall look for a handful of adverts of various sizes. With a few ads to fill they could’ve made each genre-specific but decided not to. The first one is fine and G.I.Joe got to enjoy some space with annuals its readers could also have been interested in. I can’t say the same for Transformers, The Real Ghostbusters and Thundercats though, who seem to have been given something of a raw deal.

Perhaps the person responsible for the adverts weren’t au fait with the titles they were being asked to market? These were the last annuals for some of these licences (definitely for those covered on the blog) so it’s a bit of an ignominious end for a few, but for those already reading the comics these ads were always going to be exciting; we easily ignored the books we weren’t interested in and concentrated on those Dinobots!

There we go, a trip down not one but eight Christmas memory lanes all in one post. I’m so glad I decided to do these yearly (re: slow) read throughs and these adverts have me hyped for the years to come. There’s more love for comics annuals/books on the blog this Christmas too, with no less than six up for review, including on Christmas Day and Boxing Day! Keep an eye on the Annuals menu, the Christmas 2025 introduction, or the blog’s socials for updates on when they’re published. 

ANNUALS MENU

CHRiSTMAS 2025

THE MiGHTY MARVEL CHECKLiST: WEEK 17

SATURDAY 19th NOVEMBER 1988

Ah, Saturday 19th November 1988. My parents and I were about to travel by bus somewhere and I asked if I could get the latest issue of The Transformers after my mum had bought me the recent Christmassy Winter Special while I was off sick from school. Luckily, my newsagent hadn’t sent back the unsold copies of the previous week’s yet so on this date 37 years ago I very happily read both of my first weekly issues.

Andrew Wildman’s cover was so exciting to me after reading the issue leading into it and it revealed my friend’s mammoth Scorponok toy as the villain behind the scheme. That was so much fun. Even though it’s a small scale story compared to others I’d end up reading, it felt so much more grown up than the cartoon with its gritty human characters and what felt like a real threat to the Autobots. Ca$h and Car-nage! remains a favourite to this day.

Brian Williamson’s cover to The Real Ghostbusters introduced us to an issue that contained haunted tongues but no checklist. Yup, unfortunately both our comics were just too packed to make room for our weekly shopping list, even though it was listed on the contents page of Ghostbusters. Instead, the Dragon’s Claws strip advert was in its place and in the pages of my second Transformers I was introduced to someone else via a similar page.

Written by Simon Furman as always, with art by Death’s Head regular strip artist Bryan Hitch and coloured by Steve White, every Marvel UK fan remembers this particular advert. It perfectly sums up the monthly comic. Action, adventure and a mean looking protagonist, all undermined by a ridiculous scenario and a hilarious sense of humour. If you haven’t seen this before I hope it makes up for the lack of a checklist this week. I’m sure it does.

It wasn’t the only one-page strip advert the Freelance Peacekeeping Agent received and you can check out the other one at the link below. The checklist returns next week when there’ll be snow on the blog’s logo because we’ll be in full Christmas swing, so appropriately enough there’ll be a couple of annuals adverts too. See you then.

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WEEK 16 < > WEEK 18

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